Larry A. Lunsford, a certified public accountant, is senior vice president and chief financial officer of Bernstein-Rein Advertising, Inc. A recipient of bachelor’s and master’s degrees in accounting from Truman State University, he has served his alma mater on its National Alumni Association Board and its Foundation Board. He also served as treasurer of the Epilepsy Foundation for the Heart of America.
His passion for Rotary and his invitation into the family of Rotary began during his college years, when in 1982, he was selected as a Rotary Foundation Ambassadorial Scholar to Australia. Lunsford joined Rotary in 1991. He served RI as director, and aide to RI President Mark Daniel Maloney. In addition, he has served as RI president’s representative, zone institute chair, Rotary Public Image Coordinator, Rotary Foundation alumni coordinator, regional Rotary Foundation coordinator, training leader, International Assembly leaders’ seminar trainer, RI committee chair and member, and chair of the Rotary Peace Centers Committee of The Rotary Foundation.
Lunsford and his wife, Jill are Major Donors, Benefactors, and Bequest Society members. He is a charter member of the District 6040 Paul Harris Society. He has been awarded the Rotary Foundation Citation for Meritorious Service and the RI Service Above Self Award.